Money isn’t Always the Key Motivation!

For many members of Generation Z, money is not the most important thing in life. While financial stability and security are still important, this generation values other things as well, such as personal fulfillment, social impact, and work-life balance. This shift in priorities can be attributed to a number of factors, including the increasing awareness of social and environmental issues, the desire for greater flexibility and autonomy in the workplace, and the recognition that success is not solely defined by material wealth. Members of Generation Z are also more likely to seek out meaningful and memorable experiences over material possessions. This focus on personal fulfillment and impact is reflected in their career choices, with many opting for jobs in fields such as social entrepreneurship, non-profit work, and environmental sustainability.

Motivation is not always obvious. DISC Motivators assessments can help identify what drives behaviour

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